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Bringing AI into your business

Where AI saves money and how to roll it out.

Updated: 23 July 2026Editor: Skilvy editorial

24 lessons · 8 h read · 2 free · 5 AI-graded projects

About this course

This course is for owners and managers who want to bring AI into their company as a reasoned decision, not a chaotic experiment. It addresses the "we tried ChatGPT and now what" problem — no cost estimate, no plan, no risk assessment. The course provides a structure for moving from an idea to a working process with calculated ROI.

The lessons cover real management topics: a process inventory and a value-times-complexity matrix, choosing between buy, build, or outsource, a two-week pilot hypothesis, working with team fear and resistance, and legal and reputational risk. Projects have you build an investment case for a first project, a pilot launch package, an industry map of scenarios across four company functions, and finish with a report and a year-long program.

The course suits owners, managers, and project leads who can pull in colleagues and real company data for the assignments. No coding is required, but the projects need access to your organization's real processes and numbers.

What you'll learn

  • Inventory processes and identify automation candidates
  • Score tasks on a value-times-complexity matrix in hours and money
  • Calculate total cost of ownership and choose between buy, build, or outsource
  • Launch a pilot with a hypothesis and a result within two weeks
  • Work with team fear and resistance during rollout
  • Write a policy for what can and can't be handed to AI
  • Assess the legal, reputational, and incident risks of rollout
  • Calculate ROI and set a metrics baseline that survives CFO scrutiny

Tools you'll work with

ChatGPTClaudeExceln8n

What you'll end up with

  • An investment case for your first AI project, ready to show an owner
  • A pilot launch package: a buy/build decision, a two-week plan, evaluation criteria
  • An industry map of AI use cases across four company functions
  • A rollout report and a year-long program with calculated ROI, plus a certificate on paid plans

This course isn't for people looking for hands-on prompt-writing skills — it's a management course about decisions and process, not AI technique.

Course program

Module 1 · Where AI actually makes moneyproject
1Not "adopt AI" — remove expensive routineFree2Process inventory: finding the candidatesFree3The value × difficulty matrix4The economics before you start
Module 2 · Choosing a solution and running a pilotproject
5Buy, build or commission6Total cost of ownership7The pilot: a hypothesis in two weeks8Working with a contractor
Module 3 · People: the main riskproject
9Why implementations fail10Fear and resistance11Training and a prompt library12Policy: what's allowed and what isn't
Module 4 · Data, risk and accountability
13Company data in an AI pipeline14Human in the loop: where it's mandatory15Legal and reputational risk16Incidents: a plan before you need one
Module 5 · Ready-made plays by functionproject
17Customer support18Sales and customer work19Operations, finance and documents20Hiring, training and internal communication
Module 6 · Measurement, ROI and scalingproject
21Metrics and the baseline22An ROI that survives the CFO23From pilot to process24A portfolio of initiatives
$79
one-time purchase · lifetime access
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What's included

  • Lifetime access
  • Tasks and quizzes
  • Certificate — on a paid plan
  • Updates forever