AI for real estate

About this course

A course for practicing real estate agents who spend too much time on listings, client correspondence, and manual pricing. It covers where AI genuinely speeds up real work — from a property fact sheet to closing support — and where it's dangerous, like an automated valuation accepted without checking it against actual closed comparables.

Lessons follow the deal cycle: 'Comparable sales vs. wishful thinking,' 'Listing copy: structure, facts, and phrases you can't use,' 'Qualifying a buyer: real budget and timeline,' 'Negotiation: from opening number to signature.' Projects include a full promotion package for a listing that isn't selling right now, and a deal-handling protocol from negotiation to repeat referrals, built on your own recent transactions.

The course suits active agents with at least one real listing or client base to work with — assignments run on your own numbers. No special skills are required, but you'll need access to an AI chat tool and a willingness to work with your actual deal data, not textbook examples.

What you'll learn

• Build a property fact sheet with the details buyers ask before a showing
• Check an AI valuation against actual closed comparables
• Write listing copy without banned phrasing or invented neighborhood facts
• Qualify a buyer's real budget, financing readiness, and timeline
• Draft response templates for common questions and manage response speed
• Run a negotiation from an opening price to a signature
• Review deal documents with AI and know what it can't replace
• Track your own deal analytics and lead funnel

What you'll end up with

• A promotion package for one listing: fact sheet, copy, channel-specific versions
• A client qualification system for your own base
• A deal-handling protocol from negotiation to repeat referrals
• A one-year practice-building plan, plus a certificate on paid plans

This course doesn't replace legal review of a transaction and doesn't teach the legal fine print — AI here helps you draft documents and text, it doesn't sign in place of a lawyer.